The color wheel consists of primary, secondary, and tertiary colors. A basic tool used to achieve this is the color wheel, developed by Sir Isaac Newton in 1666. The role of color theory, in the context of art and design, is to categorize different colors based on their features, as well as to explore their relationships. The best way to do so is to learn about color theory.Ĭolor theory is a set of guidelines and principles regarding individual colors, color combinations and their overall visual effects. With this in mind, it is obvious that every good designer should understand these traits and properties in order to make an adequate choice when it comes to color. Depending on the location, culture and context, each color often has a unique meaning which should always be considered by the designer when he or she decides to use it.Īdditionally, different colors, as well as different color combinations can trigger certain emotional responses or reactions from the recipients. This is mainly because of its ability to grab a viewer’s attention, evoke a certain emotion and be used as a method of communication. Color is one of the most noticeable elements of design.
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